What happens to human performance when technology and AI can increasingly do the thinking, communicating and decision-making for us?

AI can make producing an answer easier while making knowing whether the answer is right harder.

It can make us faster, but does faster mean better?

And if technology allows us to produce more in less time, does that time become ours or are we simply expected to do more?

This is the AI Acceleration Tax: the human cost of accelerating the way we work.
Because our competitive advantage isn't simply our ability to use technology. It is our ability to think critically, create, focus, recover and switch off.

Drawing on more than 30 years as a technologist, his work as a digital wellbeing and human performance expert, and his experience as an endurance athlete, Colin Corby explores what it takes to remain capable, focused and fully human in an AI-powered world.

At the heart of the talk is the Digital Athlete Mindset:

Because sustainable performance isn't about demanding more from people.
It's about managing the capacity that produces it.

What should we remain capable of doing for ourselves?

AI can increasingly answer our questions, generate our ideas and shape what we pay attention to. But what happens when we begin to outsource the very things that make us human?

In this thought-provoking talk, Colin Corby explores the relationship between technology, attention, curiosity, imagination and human agency. Drawing on ideas from neuroscience, technology and philosophy, he asks whether our growing dependence on AI could change not only how we work, but how we think, experience and understand the world.

Colin asks some difficult questions about whether we have already reached a tipping point — and, more importantly, what we can do now to protect our curiosity, imagination and agency, and build our human resilience for an AI-powered future.

The hidden environmental cost of our digital lives — and what happens when AI accelerates it.

We have become accustomed to thinking of the digital world as clean. There’s no smoke, no traffic and no factory chimney in front of us. Yet behind every search, stream, stored file and AI-generated response is a physical infrastructure consuming significant amounts of energy, water and precious resources.

And now AI is accelerating the cycle — requiring ever more powerful infrastructure while making it possible for us to create and consume ever more digital experiences.

But not all AI is the same — and the difference really matters.

So where does responsibility lie?

Colin Corby explores the hidden environmental cost of our digital lives and asks some difficult questions about the AI-powered future we are creating.

One-on-one coaching sessions with Colin Corby, also known as 'The Digital Detox Coach', tailored to help busy professionals cultivate the mindset and energy needed for a healthier, more productive, and sustainable tech/life balance.

As featured in the 'Women's Health' September 2024 edition and the 'Men's Health' November 2024 edition.

It may seem counterintuitive, but setting boundaries, carving out regular offline moments for rest and recovery, and reconnecting with yourself, others, and the world around you can significantly enhance your work performance, strengthen your resilience to stress and burnout, improve your focus and attention and create space for the things that truly matter to you.

Begin your journey towards a happier, healthier, and more balanced relationship with technology today by booking a free 30-minute discovery call.

Master the Art of Public Speaking with Confidence and Clarity

An immersive three-month journey designed to elevate your voice, sharpen your message, and empower your presence.

Whether you're presenting in the boardroom, speaking on stage, or leading impactful conversations, strong public speaking skills are essential.

Our Public Speaker Programme is crafted to help you not only find your voice—but amplify it.

Led by renowned TEDx speakers Ana Smith and Colin Corby, this transformative programme blends expert guidance with hands-on practice, tailored feedback, and ongoing support to ensure each participant builds confidence, clarity, and credibility as a speaker.

This programme is offered jointly by Brightflare Performance Solutions, USA and Technology Wellbeing Ltd, UK.

Break Free from Tech Overload & Reclaim Your Focus, Health, and Human Connection

Overview:
In today’s hyperconnected world, it’s easy to feel overwhelmed, constantly distracted, and emotionally drained. Notifications never stop, screens are always on, and downtime feels like a luxury.

But what if there were a better way to engage with technology—one that supports your wellbeing instead of working against it?

The Introduction to Digital Detox course is your first step toward building a healthier, more intentional relationship with technology. Through five engaging lessons packed with science-backed insights, and simple digital detox tools, you’ll learn how to regularly unplug and achieve a healthier, more productive and sustainable tech/life balance.

Ideal for:
Anyone, whether you're working remotely, managing a busy household, or simply tired of feeling “always on,” this course will give you the strategies, motivation, and mindset shift to start unplugging with purpose—and reconnecting with what truly matters.

Format:
Online course hosted by the Teachable.com platform and available to students worldwide.

From Insight to Action

AI can help us produce more, faster. But sustainable performance isn't about doing more — it's about managing the human capacity that makes great performance possible.

Overview:
In this practical and interactive webinar/workshop, Colin Corby explores the AI Acceleration Tax and helps participants protect their time, energy and focus in an increasingly accelerated world.

Ideal for:
Leaders, teams and professionals who want to perform at their best in an increasingly accelerated, AI-powered world — while protecting the time, energy, focus and recovery needed for sustainable performance.

Digital Detox – Reclaiming Focus, Health & Productivity in a Hyperconnected World

Overview:
In an always-on digital culture, it's easy to feel overwhelmed, distracted, and depleted. The pressure to stay constantly connected - through emails, notifications, meetings, and messaging apps - can erode our attention, increase stress, and affect our wellbeing.

But what if there were a better way to work and live with technology?

Ideal for:
Remote and hybrid teams, high-performing professionals, HR and wellbeing leaders —anyone seeking better focus, reduced digital fatigue and burnout risk, and improved performance in the digital age.

High performance teams require their managers and professionals to be able to perform at their best, consistently, healthily and sustainably. To do this they need the information, understanding and tools to balance their work with their needs as biological and social beings. Getting this right can improve productivity, creativity, teamwork and create resilience to stress and burnout.

But we have to live and work with technology which brings enormous advantages and possibilities, but it also poses many significant personal and organisational challenges. It’s no surprise that many people struggle to strike a sustainable balance between their online and offline lives, leading to a range of complex issues, such as

• Reduced ability to focus, be creative and productive and are more easily distracted.
• Having no time for essential self-care leading to poorer health and well-being outcomes.
• Feeling less connection with colleagues and other people even though fully connected online.
• Overusing digital devices leading to the buildup of stress, anxiety, and even burnout.

This half day program helps employees and managers develop the essential skills to more effectively manage their focus and attention, be more productive and present with the people around them.